1,000 Orders a Month: When a 3PL Pays for Itself
“When should we move to a 3PL?” is the question we hear most from ecommerce founders. Our answer is simple: once you are consistently shipping around 1,000 orders a month, a 3PL almost always delivers the best value. Here’s the maths behind it.
The hidden time cost of packing in-house
Picking, packing, labelling and tidying up after each order takes most small teams somewhere between 3 and 6 minutes, once you include reprinting labels, finding stock, answering “where’s my order?” emails and booking couriers.
| Orders per month | At 3 min per order | At 6 min per order |
| 300 | 15 hours | 30 hours |
| 1,000 | 50 hours | 100 hours |
| 3,000 | 150 hours | 300 hours |
At 1,000 orders a month you are spending roughly 50 to 100 hours a month on fulfilment, and that is before receiving stock, stocktakes, returns and peak periods. That is a part-time to full-time role, often filled by the founder.
The costs that don’t show up on a spreadsheet
- Space: stock creeps from a spare room to a garage to a leased unit.
- Errors: every wrong item costs a reship, a return and sometimes a customer.
- Freight rates: small shippers rarely get the carrier rates a 3PL can access.
- Opportunity cost: hours packing are hours not spent on product, marketing and partnerships.
- Peak risk: one big campaign can bury an in-house team for a week.
Why 1,000 orders a month is the tipping point
Below a few hundred orders a month, in-house fulfilment is usually manageable. Between roughly 300 and 1,000 orders a month, many brands start to feel the strain, especially during launches. From around 1,000 orders a month, the time, space and error costs of doing it yourself typically outweigh the cost of outsourcing, and a 3PL’s systems, carrier rates and trained team start working clearly in your favour.
Signs you’re ready, whatever your volume
- You or your team are packing orders at night or on weekends
- You are about to launch a big campaign or new product line
- You are running out of space
- Picking errors or delays are showing up in reviews
- You want to sell wholesale or into New Zealand
Next steps
Read our full guide on when to move to a 3PL, compare 3PL vs in-house fulfilment, or request a tailored quote from Virago Logistics, an award-winning 3PL in Melbourne.